How not to target on Facebook

I just saw this add for American Apparel on Facebook.  Are they serious?  At what point would they think that I as a 37-year old male would want to purchase this (please save the sophomoric comments).  To Amercian Apparel’s credit though, I am writing about it, so maybe that was their intent all along – shock value. 

American Apparel Ad on Facebook
American Apparel Ad on Facebook

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2 responses to “How not to target on Facebook

  1. I think this is more about selling remnant space dirt cheap. Or they are targeting just age. Doesn’t microsoft sell their remnant space? Maybe MS is applying some behavioral pattern recognition and knows something about you….

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